Unfair commercial practices
February 20, 2014Eduard Popescu
The competition is unfair when the activity of a trader is achieved by the use of illegal procedures, contrary to commercial usage.
The methods which characterize unfair competition are multiple. Wheter they are acts or deeds contrary to the law and honest practices, they can be grouped into crimes, contraventions and/or civil wrongs.
“Exceptional offer, for only 24 hours!” or “Buy two products and you will receive one for free”. Every day we are bombarded by such messages trough written media, television, radio, on the street or subway, each one trying to make our lives easier, proposing best product or service. There is a whole industry of techniques for promoting and selling products with hundreds of specialized books and courses, which are trying to find the best way to reach consumers, many times through practices that are not the most fair.
The law analyzes two kinds of unfair commercial practices:READ MORE