The art of inventing solutions

Often times we fall in the trap of thinking that only creating art equals being creative. Painters, sculptors, composers – they aren’t the only ones who can create. Finding novel solutions for organisations involves our creative capacity as well. Each of us can become more creative.

Creativity is an essential characteristic of development. Being successful on such a dynamic market is determined, to an overwhelming extent, by innovation capacity.

This program will present some methods for developing and transferring creativity within the organisation.


This program is designed for developing organisations and organisations wishing to enhance their professional environment towards continuous development.


  • Understanding creativity process
  • Discovering and mobilising creative talent
  • Learning methods and techniques for developing creativity
  • Becoming aware of the importance of innovation for organisations

Main topics

  • Creativity and innovation
  • Components of creativity
  • Change barriers
  • Problem solving stages
  • Exploring challenges
  • Structuring opportunities
  • Creativity and business
  • Creative organisation
  • Building a creative environment in-organisation
  • Creativity relieving and enhancing techniques

Adela Cristea

Managing Partner & Founder Ascent Group

Adela Cristea is the managing partner of the Ascent Group and also the founder of the group of companies. Adela's experience has been accumulated over 20+ years, especially in management and human resources, in multinational companies such as Unilever or International Resources, as well as from a consultant position, in Archimedes Consulting Group and Ascent Group, as well as from that of an University Lecturer.

Throughout these years, Adela has been involved in numerous start-up business projects, enterprise restructuring processes, labour conflict mediation and training projects, for multinational corporations and local companies in various fields of activity, both in Romania and abroad. Since 2017 Adela is the co-founder of Design Thinkers Academy Eastern Europe, contributing to the development of the company in more than 20 countries in Eastern Europe, the Balkans and Central Asia.

Diana Simion

Senior Trainer

With a background in academic and marketing research, Diana has a Ph.D. in Communication Studies and significant experience as a facilitator in Design Thinking projects, as well as with brand consulting.

Her inter-disciplinary awareness and curiosity to explore and connect people from various areas of activity have made her activity, over the last 15 years, revolve around organisational consulting and diagnose, soft skills and personal development trainings, brand consulting, marketing research, Design Thinking, customer & employee experience, communication and marketing.

Diana is a relentless explorer, who, whether online or in class, building on the relevance and clarity of her content, engages with participants as a highly empathetic and playful trainer, enabling a unique learning experience for them, one in which not only their curiosity will be catered to, but one in which good cheer and smiles are a natural byproduct, too.