Operational management

Operations, a competitive weapon

More and more often, we find that we have significant foreign competitors, that the life cycles of products and services are shorter, that we have better educated and quality-conscious consumers, that new technologies used on the market force us to improve productivity and quality, products and services.

Given the globalisation of markets, companies recognise that the operations management function can be used as a competitive weapon to strengthen market position. How to determine what needs to enter the operating system (ie equipment, tools, people, materials, energy, information) and how these inputs can best be used to meet market requirements are some of the issues this course will help you explore.


The course is mainly addressed to managers and people in coordinating positions, involved in the activity of analysis and operational decision making.


  • Identifying trends and challenges of operational management
  • Awareness of operations in terms of inputs, processes, outputs, flows
  • information, suppliers and customers
  • Understanding the importance of inter- and intra-departmental relationships in processes
  • Awareness of managerial policies in obtaining results
  • Mastering the four major decision-making processes
  • Identifying the strategic importance of supply chain architecture in carrying out operations

Main topics

  • Operational management in organisations (Operation and intertwining of processes, Decision making, Operations strategy and Project management)
  • Process Management – Process Strategy and Analysis (Process Performance and Quality – Six Sigma Tool, Lean Manufacturing Concept)
  • Managing the chain of processes in the organisation (Strategic Analysis, Forecasting, Planning, Implementation, Control)
  • Using the concepts of Lean Coaching, Service Design and Design Thinking

Adela Cristea

Managing Partner & Founder Ascent Group

Adela Cristea is the managing partner of Ascent Group and founder of the consortium. Adela's academic background is in Economy and Law, at the "West University" Timișoara and "Vasile Goldiș" University, Arad. Throughout the years she's become specialised in numerous areas, studying at universities abroad (Gent University - Belgium; Göttingen University - Germany; National Democratic Institute - USA), as well as become trained in the Systems Thinking course at Oxford University.

Adela's wide experience of 20+ years, particularly that pertaining to the area of management and human resources, has been accumulated with multi-national companies such as Unilever or International Resources, as well as with consulting groups, such as Archimedes Consulting Group and Ascent Group.

All along, Adela has been engaged in multiple business start-up projects, company restructurings, labor conflicts and training, for multi-national companies, as well as for local businesses in a wide array of fields, both in Romania and abroad. Adela's multi-disciplinary experience is rounded off with a 15-year stretch teaching at the university.

Since 2017, Adela has become the co-founder of Design Thinkers Academy Eastern Europe, contributing to the development of the company to reach over 20 countries in Eastern Europe, the Balkans and Central Asia.

Liliana Savin

Managing Partner - North-East Region

Liliana's professional experience includes over 18 years of experience in human resources, training & management in companies with up to 1500 employees, such as: FiberxNylon, Yarcea – Radici Group, Rompetrol Petromidia, Pamac, Penny Market - Rewe Group, Vard Tulcea, Vard Braila – Fincancieri. Throughout her career, in addition to the years of experience as a Human Resources Manager, Liliana was also a legal Advisor in Trade and Labor Law, Commercial Manager and Deputy Director General.

Liliana has combined management experience in large companies with consultancy and trainer experience in projects of human resources and management, people development, soft & technical skills, communication & project management. Since 2019 Liliana has joined the Ascent Group team as managing partner for the North-East of Romania, contributing to the development of the group of companies at national level.